Dec 22 2008
BK Breakthrough! Beguiling Burgers!
Burger King Corp. may have come up with just the thing. The home of the Whopper has launched a new men’s body spray called “Flame.” The company describes the spray as “the scent of seduction with a hint of flame-broiled meat.“
The fragrance is on sale at New York City retailer Ricky’s NYC in stores and online for a limited time for $3.99.
Burger King is marketing the product through a Web site featuring a photo of its King character reclining fireside and naked but for an animal fur strategically placed to not offend.
Did I put this here just to make you hungry? You bet your ass.
The marketing ploy is the latest in a string of viral ad campaigns by the company. Burger King is also in the midst of its Whopper Virgins campaign that features an taste test with fast-food “virgins” pitting the Whopper against McDonald’s Corp.’s Big Mac.
Burger King Holdings Inc. shares rose 15 cents to close at $20.53.
Blogger’s Comment: “I-… W-… Ho–… Wha–.. all I can do is sigh. Not only because Burger King is making cologne now (Because as you know, I am an avid BK advertisement supporter!), but.. well. This is the best that the internet could offer me at three in the morning? Sure, I could have put up some more police brutality (There’s lots of it!), but they don’t need me to help them make a joke of themselves. At least, any further. They do a damn fine job of it. On a lesser note, I’m going to need a bigger back seat with all of the fat chicks I’ll be baggin’ with this stuff. Hoo-wee.”
